Calvin Klein's Idea of Plus Size Model Pisses People Off.

Calvin Klein is facing online backlash over a new lingerie ad campaign targeting plus-size women. The campaign's tagline is "Perfectly Fit." Everyone knows plus size starts at a size 12. Now the problem is the "plus-size" model who is the face of the campaign is only a size 10. Though New York Magazine reports that she is closer to a size 8.  

 

 The model, 27-year-old Myla Dalbesio, "obviously doesn’t fit in with the skinny girls but she certainly isn’t shopping in the plus-size section and her representing the category is perplexing to many people," writes Yahoo's Lauren Tuck. 

Dalbesio reportedly defended herself saying in an interview with Elle.com,"I'm a bigger girl ... I’m not the biggest girl on the market but I’m definitely bigger than all the girls [Calvin Klein] has ever worked with, so that is really intimidating." 

Calvin Klein does not explicitly label Dalbesio as a plus-size model in the campaign for its new "Perfectly Fit" line. Calvin Klein’s spokesperson told The New York Times that "The new Calvin Klein Underwear Perfectly Fit imagery features models Myla Dalbesio, Jourdan Dunn, Amanda Wellsh, Ji Hye Park and the face of the brand, Lara Stone, in several styles. The Perfectly Fit line was created to celebrate and cater to the needs of different women, and these images are intended to communicate that our new line is more inclusive and available in several silhouettes in an extensive range of sizes."

Here are people’s reactions to the Calvin Klein campaign on Twitter: