The Creative Director of Pop Up Plus, Camille Newman describing her inspiration behind the new lookbook says;
Check out the collection;
“It still seems after all the messages of body confidence, there is a segment of society that has a hard time embracing the idea that curvy girls have a right to wear what they want to wear. They want us to tell plus size girls to cover up and hide but there is nothing greater than encouraging our customers to look and feel great at ANY size.
This is why we do lookbooks at Pop Up Plus. Four times a year, we hand pick pieces, colors, trends and any other thing we can think of that falls in the “Curvy Girls Can’t Wear” category. We spend days debating, pouring over different ideas and concepts… making sure we continue to push our customer outside of her box and her own limitations. A lookbook for us is our declaration to perpetual body shamers that we will continue to embolden our customers and that this “Curvy Girl Confidence Train is Not Stopping”.
We have a true love of summer so the white lookbook is always one of our faves! Even now, one of the biggest questions we often get is – “As a curvy girl, can I wear white?” and the answer is always HELL YES…
Join us in celebrating a summer of what’s sexy, fun, bold, cute and glamorous!”
Check out the collection;
Photographer: M Jones Photography
Model: Kenya Morris
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